NAD+ is an abbreviation for Nicotinamide Adenine Dinucleotide, which is a naturally occurring molecule produced by our bodies in large quantities.  NAD+ carries out a multitude of critical functions within our bodies, but it is most notable for its activity in energy metabolism and energy production within cells.  Specifically, NAD+ acts as a cofactor for enzymes involved in what are known as redox reactions in the body. Redox is a short-hand way of describing oxidation-reduction reactions that involve the transfer of electrons between species.  A species that loses electrons is said to be oxidized and a species that gains electrons is said to be reduced.  Our metabolic processes constantly involve oxidation and reduction of various molecules in order for us to ultimately develop energy and NAD+ plays a critical role in the oxidation-reduction balance.  Beyond redox activity, NAD+ is also involved either directly or indirectly with important cellular processes that include other metabolic activities, DNA repair, and regulation of cellular senescence or age-related cellular dysfunction,  A decline in NAD+ concentrations has been causally linked to premature aging and the development of age-related disorders including metabolic disease, cancer, and cognitive decline or dementia.  As a result, improvement in NAD+ levels has emerged as a potential therapy to improve metabolic function, enhance cellular energetics and potentially ameliorate age-related diseases.  Balanced Vitality offers a comprehensive NAD+ program that includes intravenous therapy, topical applications, subcutaneous administration and oral supplementation.